EV digital online audience, hybrid vehicle digital audience

Reach electric and hybrid vehicle owners online EV programmatic advertising. This is a great audience that includes Tesla, Chevy Bolt EV, Nissan Leaf, Audi e-tron, Honda Prius and other EV/hybrid owners. Our EV audience lets you reach owners of electric vehicles or consumers who are in-market and shopping for an EV.

This digital audience works well for companies selling home solar charging options and systems, other charging kits upgrading to 240 or 480 volt charging capabilities, or automobile dealers that want to reach an in-market online audience.

Use programmatic advertising with pinpoint precision

Your EV or electric hybrid online audience is reached with precision, on 1 million or more websites. We can reach EV owners or in-market buyers.

Your choice: The car owners in our EV audience are either verified for having an electric vehicle in their garage, or verified as actively shopping for one. You can also choose either a plug-in hybrid electric vehicle (PHEV) or gasoline/electric hybrid (HEV) owner, or a consumer actively shopping for one. We build our custom digital audiences from the most precise sources of consumer data.

Our EV audiences have these options:

  • In-market to buy a Tesla Model 3, Y, X and S
  • In-market to buy a Nissan Leaf
  • In-market to buy a Hyundai EV or hybrid
  • In-market to buy a Honda, Acura or Toyota EV or hybrid
  • In-market to buy a Euro EV or hybrid such as Audi, BMW, Jaguar or Porsche
  • Current owner of a Tesla Model 3, Y, X and S
  • Current owner of Nissan Leaf
  • Current owner of Hyundai EV or hybrid
  • Current owner of Honda, Toyota or Acura EV or hybrid
  • Current owner of a European make EV or hybrid including Audi, BMW, Jaguar or Porsche

A note on the EV digital audience vs. mailing lists

A downside of postal mailing lists is the a lag time on new vehicle purchase data to show up for a mailing list. The solution EV programmatic advertising which is much more current because a digital audience is based on current shopping activity or browsing interest. A digital audience is a good solution to reach these consumers online because digital audience are updated daily.

For more information on audiences, see our article on digital audiences explained.

These EV and hybrid cars are covered:

Tesla Model 3
Tesla Model Y
Tesla Model X
Tesla Model S
Nissan Leaf EV
Honda EV and hybrid cars

Audi e-tron EV
Porsche Taycan
Hyundai Kona Electric
Jaguar I-Pace
BMW i3
Toyota EV and hybrids

Hyundai Ioniq EV
Ford Mustang Mach-E
Volkswagen e-Golf
Fiat 500e
Kia Soul EV
…other makes may be available, please ask

Our EV/hybrid audience gives you options:

  • You pick the number of impressions you want: 166,000 or 277,000 or even more for a saturation campaign.
  • You pick the time frame: 2 weeks up to 6 weeks or even longer for a saturation campaign.
  • You pick the impressions per consumer: 4 up to 10 or more.
  • You pick the frequency per person including time between impressions.

Our EV/hybrid audience gives you exposure:

  • Your banner ads can appear on 1 million quality websites, including national news, weather and sports websites.
  • Your banner ads can appear on mobile phones, desktops or tablets, or you can pick specific devices.
  • You can specify days or time of day; select impressions or clicks as a priority.

Popular usage for an EV/hybrid audience

EV programmatic advertising is good for promoting home EV or plug-in hybrid vehicle charging systems, solar energy companies reaching EV owners, solar companies searching for new ways to reach EV owners or other companies wanting to sell home charging solutions. This audience can work to reach owners of specific EVs or plug-in hybrids in a radius around a solar charging company location or a service area of an automotive dealership that specializes in EV models.

Level 2: For National Campaigns
277,000 online impressions
Recommended for national campaigns
$5,000 for 277,000 online impressions
Time frame options: 2 weeks up to 6 weeks
Impression options: 4 to 15 impressions per prospect
This audience needs a landing page URL to send clicks to
Precision targeting of individuals, up to 1 million websites
Level 3: Saturation Campaign
More than 277,000 impressions
For a saturation national campaign
Custom price quote
Time frame options: 2 weeks up to 6 weeks
Impression options: 10 to 15 or more impressions per prospect
This audience needs a landing page URL to send clicks to
Precision targeting of individuals, up to 2 million websites


Questions? We’re glad to answer any questions you may have!